Climate
Solutions mission is to stop global warming
at the earliest point possible by helping
the Pacific Northwest and British Columbia
become world leaders in practical and profitable
solutions.
The Harvest
Clean Energy Program of
Climate Solutions engages a broad array of agricultural, rural development, and
clean energy partners in the Northwest to accelerate renewable energy development
in rural communities.
business
challenge: The
Harvest Clean Energy web strategy needed
an overhaul. Brand integration, information
architecture redevelopment, creative design,
and news delivery strategy. Additionally
HCE wished to develop an interactive renewable
energy project map which could be updated
regularly.
solutions
and services: In two phases Ecofusion
delivered a range of products which revolved around
the website
and the needs of the organization to provide a more
relevant information resource to their growing network.
Brand, information architecture, and tools for communicating about events and
news all needed to be combined to reach their diverse group of large businessess,
government agencies, and local citizens.
After
a thorough assessment, Ecofusion planned and
executed a multi-tiered brand and message delivery
system that effectively enhanced the communications
between potential donors, members, and volunteers
via a new website.
With a multi-tiered approach to redeveloping their website, CSWC’s brand,
information architecture, and tools for communicating about events and news
were combined to reach their diverse group of large businesses, government
agencies, and local citizens. The result was a succinct and articulated message
that increased CSWC’s visibility and volunteership throughout Portland.
